Making Health Communications Programs

Consider these related questions:

1. What information should Alice ask her staff to collect about the Asian American population in the county?

2. How should Alice and her team decide what communication campaign is best to use?

3. How should the materials be developed and tested?

References Adefuin, J., & Edo, T. (2003). Multicultural health evaluation: An annotated bibliography. Woodland Hills, CA: The

California Endowment. California Endowment, The. (2003). Voices from the field: Health and evaluation leaders on multicultural evaluation.

Woodland Hills, CA: Author. Carteret, M. (2012). 8 tips for communicating with limited English proficiency patients. Retrieved from -patients/ Centers for Disease Control and Prevention. (1999, September 17). Framework for public health and evaluation.

Morbidity and Mortality Weekly Report, 48. Communication Initiative Network, The. (2003). Health belief model. Community Toolbox, The. (2007). PRECEDE–PROCEED. Retrieved from Discovery Education. (1995). Kathy Schrock’s guide for educators. Fry’s readability graph. Retrieved from /fry.html Galanti, G. (2000, May ). Culture and medicine. An introduction to cultural differences. Caring for Patients from Different

Rural Women’s Health Project. (n.d.). What is a fotonovela? Retrieved from U.S. Department of Health and Human Services. (2020). Healthy people 2020: Understanding and improving health.

Washington, DC: US Government Printing Office. U.S. Department of Health and Human Services. (2001). Making health communications programs work (NIH Publication

No. 04-5145). Bethesda, MD: Author.

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

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